Arthur Bullard: Chairman
Arthur is a seasoned marketer and international board member. He has 30 years of management experience and has worked in a senior positions in Hong Kong, Tokyo, Singapore, Bangkok, Paris, Frankfurt and London. Currently he is Executive Chairman of Rostima Ltd, a rapidly growing software/consulting company. He is also a Director of Phene Associates an airline consulting network and of Performa PTY.

Mark Simpson: Chief Operating Officer
Mark is a qualified solicitor with a career spanning over 20 years in private practice, industry and finance, both in the UK and overseas. He has extensive experience of working externally and in-house for corporate clients in a wide variety of sectors. His track record includes working as a member of the senior management team of one of the City's most respected principal finance groups, and as general counsel of a highly successful commercial property investment company. Mark has been involved in an advisory capacity with early round fund raising for several start up companies, including most recently, General Applications.  

Dan Poulson: Business Development Director

Dan has a fifteen year track record of conceiving and delivering innovative growth in technology, consumer and services businesses. He has developed multi-million pound lines of business from a zero base. Most recently Dan has been responsible for bringing to market an own-label mobile network in the UK for the world's largest retailer, breaking new ground with both the business model and the speed to launch. Previously he conceived and delivered growth through radically new market approaches for technology and services businesses including stem cell storage and automotive test equipment. Dan holds an MBA from London Business School and an MA from Cambridge University.

Gerald Wingrove: Non Executive Director

Gerald has extensive experience in the energy and utility sectors. He was Finance Director and Chief Executive for Drax Group, owner of Europe’s largest coal fired power station, during its financial restructuring and subsequent preparation for its successful flotation on the London Stock Exchange. Prior to that, he was Finance Director for London Electricity plc during its growth from a regional utility into a major integrated national energy company. At London Electricity he was directly responsible for finance, regulation and corporate development and had board responsibility for the group’s retail and trading businesses. He is a fellow of the Institute of Chartered Accountants in England and Wales and a member of the Association of Corporate Treasurers.

Steve Tew: Founder
Steve is an engineer, with more than 20 years experience in engineering and business, he is the innovator behind GA. His background shows him to be an energetic businessman and entrepreneur, with the ability to formulate and implement strategies for technical development, product/market positioning (including advertising and e-commerce) and financing . Steve has run many businesses, from design to import/export. Steve studied engineering, cad design, business and marketing in London & Oxford.